Branding
Purposeful Branding, with Simon Mainwaring
Simon Mainwaring is the founder of We First, a leading brand consultancy that provides purpose-driven strategy, content, and training that empowers companies to lead business, shape culture, and better our world. Simon shows companies how to define, frame and share the story of their good work in ways that build their brand reputation, customer community,… more -->
Learn What Customers & Employees Crave Most, with Gregg Lederman
Gregg Lederman is the founder and CEO of Brand Integrity, a passionate engagement company with disruptive and sustainable solutions that don't just work, they matter. He is the author of ENGAGED! Outbehave Your Competition to Create Customers for Life, a New York Times and USA Today Bestseller. ENGAGED! was recognized as one of the "30… more -->
Purpose-Driven Branding with Simon Mainwaring
Simon Mainwaring is the founder of We First, a leading brand consultancy that provides purpose-driven strategy, content, and training that empowers companies to lead business, shape culture, and better our world. Simon shows companies how to define, frame and share the story of their good work in ways that build their brand reputation, customer community,… more -->
Beyond the Elevator Speech – A Personal Branding Strategy is Essential
When you meet someone for the first time and they ask you this question: "What do you do?" How do you respond? Do you say something along the lines of "I am a wealth advisor (or insert other occupation) and I help my clients manage their assets and risk." That, of course, is an accurate… more -->
Tesla Open Source: Profit is Purpose
When Elon Musk announced that he would open source Tesla’s valuable intellectual property he commanded great attention across the auto industry and the private sector. Not only did he do something profoundly counterintuitive in terms of the traditional self-serving interests of a company discharging its fiduciary duty to shareholders, but he also demonstrated a new… more -->
Turning Detractors Into Loyalists
By Jackie Huba
The Alamo Drafthouse theater chain based in Austin, Texas has built a reputation on their love of movies, creative programming and perhaps more recently for its stringent no texting and talking policies. For the uninformed, Alamo strictly prohibits using one’s cell phone for any reason during a movie. Rule breakers are warned once, and upon… more -->
Guerrilla Marketing for Professional Speakers
It’s Better to be Different than to be Better Based in Edinburgh, Flow Languages provides translation and interpretation services all over Europe. While working together over SKYPE on his Guerrilla Marketing Calendar for 2014, the owner, James Canter, shared his plan to send Valentines Day Cards to all of their clients. James had designed an… more -->
Simon Mainwaring Featured in Speaker Magazine
Simon Mainwaring, one of our favorite speakers, is on the cover of Speaker Magazine (April 2014 issue). A respected author, influential blogger and international speaker, Simon is considered one of the world’s foremost experts on branding and social media. He offers corporate executives, top brands and non-profit leaders critical insights into how to capitalize on… more -->
Build Scalable, Brand-building Power with Your Employees
Even with the priceless brand-building glow enjoyed by a few celebrity CEOs like Richard Branson and Tony Hsieh isn’t it strange that so few CEOs attempt the same success? Odder still, few companies tap the scalable, brand-building power of their employees. In fact, it may be their biggest missed opportunity in our increasingly connected yet… more -->
Speakers / Writers
-
Recently nominated as one of the Top 30 Management Gurus in the World, Dr. Nick Bontis is renowned for his expertise in corporate team building and the management of intellectual capital. For over two decades he has b ... more -->
-
For more than three decades, Erika Andersen has been providing customized corporate coaching that focuses on preparing leaders at all levels for future challenges. She is the founding partner of Proteus, the coaching, ... more -->
-
As an Olympic figure skater, Debi Thomas won a bronze medal in 1988, was crowned skating’s World Champion in 1986 and won the U.S. National Championship title in 1986 and 1988. She went on to capture three World Profes
... more -->
-
The most celebrated journalist of our time, Bob Woodward rewrote the rules of investigative reporting and forever changed the dynamic between the American people and their national government. His in-depth coverage of ... more -->
-
An expert in business entrepreneurship, innovation and leadership, Michael E. Gerber is Founder and Chairman of E-Myth Worldwide, a company that has helped over 50,000 businesses in more than 145 countries to thrive. ... more -->
-
Championship poker player, Annie Duke draws from her twenty-year poker career and cognitive psychology studies to teach people how to make smart decisions in high stakes situations. From her PhD studies at the Univers ... more -->
-
Social entrepreneur Mallory Brown represents a new generation of philanthropy. At age 24, she founded World Clothes Line, an online business that donates one article of clothing for every article sold. Mallory and her n
... more -->
-
For over a decade Louis Gravance designed and oversaw training for the Walt Disney Company, maintaining its reputation as “the happiest place on earth.” Today he channels his expertise and energy to help other organi
... more -->
-
Joy Bauer Nutrition, located in Manhattan and Westchester, is one of the largest nutrition centers in the country. It was built by Joy Bauer to provide nutritional counseling to adults and children across a range of f ... more -->
